mTLD announces launch dates for dotmobi domain name

DUBLIN, Ireland – February 12, 2006 –Mobile Top Level Domain (mTLD) today announced the rollout plan for the new mobile-friendly dotmobi domain name. Dotmobi provides the world’s first domain name optimised for consumers using the Internet on a mobile device.

The rollout will commence with the “Sunrise Registration Period” for trademark holders in June 2006, followed by the “General Registration” in September. mTLD is working closely with the World Intellectual Property Organisation (WIPO), registrars, copyright bodies and site owners to ensure that trademarks are properly protected during the Sunrise Period.

The Sunrise Period will be unique in this case as mTLD plans to offer the mobile industry a week long advance period to register their trade and service marks, at the end of May. This week long period is referred to as the “Limited Industry Sunrise”. Leading mobile industry associations such as the GSM Association (one of mTLD’s founding investors), CTIA – The Wireless Association®, and the Mobile Marketing Association (MMA) among others have lined up to support the dotmobi sunrise for their membership.

=> Read the full press release here.
=> .mobi demo.